Laura Morby is a Service Line Leader at Ipsos, specializing in qualitative research. With over 15 years of experience, they have worked in both agency and client-side roles, including positions at One-MS and Ipsos Dubai. Laura's career began at Millward Brown, where they managed accounts for major brands like Kellogg's and Unilever. A graduate of the University of the West of England in International Business Studies with French, Laura is passionate about uncovering consumer insights and leveraging innovative research methodologies to support brand strategies.
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