Libaihua X.

Libaihua X. is a seasoned professional with extensive experience in market research and brand management. Currently serving as a Senior Research Executive at Ipsos, responsibilities include leading quantitative projects and managing consumer research studies for major global brands such as Pernod Ricard. Prior experience at L’Oréal involved overseeing comprehensive market studies and participating in team management initiatives. Further experience includes a role as a Product Manager Assistant at Biotherm Homme, focusing on product renovation and marketing preparation, and as a Trade Marketing Project Manager Assistant with Laboratoires Filorga, managing merchandising and operational logistics. Libaihua X. began a career in project management at Accenture, coordinating IT support for a global digital transformation project. Academic credentials include a Master's degree from EDHEC Business School and a double Bachelor's degree in Sociology and Japanese Language and Literature from Teikyo University and Beijing Language and Culture University, respectively.