Lies Vandaele

Lies Vandaele is an experienced professional in qualitative research, with a career spanning over two decades. Starting as a Research Executive at Quality Research from October 2004 to May 2006, passion for qualitative research was developed under the mentorship of Thérèse Tasmowski. Lies Vandaele progressed to various roles at Ipsos, including Research Manager and Research Director, from March 2006 to February 2013. Subsequently, a position as Project Leader in Qualitative Research at Synovate was held from June 2006 to October 2008. Currently, Lies Vandaele serves as a Trainer in (Qualitative) Research and Interviewing at Velvet Street since April 2020, while also being a Freelance Expert and Consultant in Qualitative Research since September 2019. In addition, a lecturing position in Market Research at Arteveldehogeschool has been held since April 2019. Educationally, Lies Vandaele holds a Master's degree in Sociology with a focus on Multilingual Business Communication from Ghent University, completed in 2003.