Matthew Barkley

Matthew Barkley is an Account Director at Ipsos, bringing extensive experience in quantitative marketing research, particularly in product innovation and brand strategy within the CPG industry. Previously, they served as a Senior Analyst at Datassential and an Associate Brand Manager at BIC, showcasing their expertise in project management, problem-solving, and data analysis. Matthew earned an MBA from the University of Chicago Booth School of Business and a Bachelor of Science in Business Administration from Montana State University. They demonstrate a strong passion for continuous learning and tackling new challenges.