Paula Bryan

Paula Bryan is a seasoned marketing research professional with extensive experience in leading teams and conducting research for various prominent organizations. Currently serving as Vice President at Ipsos, Paula oversees monthly measurement and custom research for a top global technology brand. Previous roles include Sr. Research Director at GfK, where campaign measurement for a global technology client was a focus, and Sr. Manager of Marketing Research at Providence Health & Services, where insights drove marketing strategies and brand health evaluations. An independent marketing research consultant prior to these positions, Paula provided strategic insights across multiple sectors, including notable engagements with Bush Brothers & Company and Millward Brown. Earlier career highlights include significant contributions to Microsoft Corporation and Johnson & Johnson Merck Consumer Pharmaceuticals. Paula holds a Master’s degree in Marketing Research from the University of Georgia and a Bachelor's degree in Business Management with a concentration in Marketing from Binghamton University.