Paula Moreno

Paula Moreno is a Marketing and Communication Director with expertise in growth, enablement, and big data analytics. Currently, Paula leads Communication & Marketing at Cidade Matarazzo, while also serving as a member of the Ipsos Reputation Council and The CMOs Marketers community. Previously, Paula held various marketing roles at companies such as SKY Brasil, Vivo, and TVA, contributing to strategies that enhanced customer retention and market communication. Paula earned an MBA in Marketing from the Universidade de São Paulo and a Bachelor’s degree in Business Administration from Faculdade Impacta Tecnologia.