Shufeng H. is a Project Manager at SKOPOS GROUP, where they conceptualize, lead, and execute qualitative and quantitative market research studies in the automotive industry. With experience in brand positioning, marketing strategy, and consumer behavior, Shufeng utilizes various research methods, including surveys and focus groups, to analyze data and create detailed reports. Previously, Shufeng held a role as a Research Assistant at Université Paris-Saclay and has an educational background that includes multiple degrees in Management and Economics from reputable institutions. Shufeng is currently a Senior Insights Consultant at Ipsos, focusing on healthcare services.
Location
Cologne, Germany
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