Simon Wake

Simon Wake serves as the CEO of Ipsos Australia & New Zealand since February 2013, leading a team of over 250 professionals in delivering innovative research across various industry sectors. Prior to this role, Simon was the Managing Director of Ipsos MediaCT, contributing to the development of Australia's leading audience measurement system, emma. Simon's extensive experience in the media industry includes positions as Marketing & Circulation Director at Fairfax Media and Group Marketing Director at Financial Review Group. Earlier career roles include positions at Millward Brown and ANOP Research Services, with a focus on customer insights and market research. Simon holds an Executive MBA from AGSM @ UNSW Business School, a Master's degree in International Studies from the University of Sydney, and a BA(Hons) in Government and Economics from the same institution.