Sonia Agrawal is a Senior Director of Channel Performance at Ipsos, where they focus on driving sales conversion through a deep understanding of channels and shoppers. They have extensive experience in project leadership, having served in various roles within Ipsos, including Directora Senior Customer Experience and earlier roles in Loyalty projects across Latin America. Sonia holds a bachelor's degree in Business Administration from Pontificia Universidad Católica del Perú and is currently pursuing diplomas in Human Resources and Marketing from Universidad Peruana de Ciencias Aplicadas.
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