Allison King

Allison K. is a seasoned marketing professional with extensive experience in integrated marketing and brand operations. Currently serving as Sr. Manager of Integrated Marketing at IPSY, Allison leads comprehensive marketing strategies that leverage multiple channels to achieve campaign objectives. Previously, at Boxy Charm, Allison held roles including Sr. Integrated Marketing Manager and Sr. Manager of Brand Operations, where efforts focused on strategic planning and cohesive communication across marketing initiatives. The career history also includes significant roles at Younique Products, ForeverGreen, and Verisk, where Allison demonstrated expertise in project management, content operations, and cross-functional collaboration, significantly contributing to operational efficiencies and substantial cost savings. Allison holds an MBA from the University of Utah and a Bachelor's degree in Public Relations/Journalism from Utah State University.