Britton Watson, MBA, is a seasoned marketing and go-to-market strategist with over 25 years of experience in building impactful brands and leading cross-functional teams. They founded and managed Blue Olive, an independent marketing consultancy, growing it into a respected regional firm while overseeing more than 2000 projects. Britton has held various roles, including Head of Marketing & Communications at HPS Schönox and VP of Marketing & Customer Experience at IRIS Networks, where they continue to prioritize customer-centric solutions. Britton also served as a Graduate Teaching Assistant at the University of North Alabama, contributing to the educational community.
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