Jeff Hiatt currently serves as Senior Director of Strategic Sales (Americas) at iRobot, where responsibilities include leading the development and execution of go-to-market strategies and leveraging data analytics for customer insights. Previously, Jeff held various senior leadership roles at Sony Electronics for nearly two decades, including Director of Business Development & Professional Support, where Jeff established the Sony Imaging PRO Support team and negotiated on-site support for major sporting events. Additional roles involved managing product marketing for both home audio and video divisions, achieving substantial growth and market share despite sector challenges. Jeff's educational background features an Executive Marketing Management Program at Northwestern University and a Master's degree in International Management from UC San Diego.
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