Sebas Muriel is the Chief Digital Officer at Telefónica and CEO of Telefónica Innovación Digital since April 2025. With extensive experience in the digital and telecommunications sectors, Muriel has served as CEO of GroupM Spain from February 2022 to April 2025 and held various roles at Telefónica, including Customer Experience Director and CEO of Tuenti. In addition to his corporate roles, Muriel is an angel investor for multiple startups, including Nomad, Aspa Netconomy, Xnowmate, WeSound APP, Tattoow Biotech Fashion Company, and Celebrents. Muriel's educational background includes an Executive MBA from IESE Business School, a Master’s degree in Finance from IE Business School, and participation in the International Digital Business Seminar at Harvard University.
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