Isentia
Mark Ballesteros is an experienced marketing professional specializing in digital marketing and performance optimization. Currently serving as Performance Marketing Manager for Isentia, Mark drives marketing KPIs in collaboration with the Pulsar Group’s Marketing team. Prior roles include Digital Marketer and Revenue Strategist at Ducen, where key responsibilities involved lead generation and SEO strategy execution, and Marketing Manager at iScale Solutions, focusing on brand positioning. Mark's comprehensive background includes managing digital marketing initiatives across various companies, enhancing site traffic through SEO, and developing marketing strategies that align with business objectives. Mark holds a Bachelor of Science in Information Technology from Don Bosco Technical College.
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