Youssef El Abbassi

Youssef el Abbassi is an accomplished entrepreneur and sales professional with extensive experience in the technology and retail sectors. As the founder of iSetchi since September 2016, Youssef has led the sales of a proprietary brand of power banks, phone holders, and wireless chargers, establishing the company as a market leader in five countries with over 500 active products. Additionally, Youssef founded the "Van niets naar iets" podcast in August 2021, which focuses on bi-cultural pioneers in entrepreneurship and has reached over 100,000 listeners. Youssef's previous roles include account management positions at Samsung Electronics, where responsibilities included managing sales for various Buying Group customers, and at Intel Corporation, focusing on direct marketing improvement for the retail market. Youssef holds a Bachelor’s degree in Business Administration (Commercial Economics) from Amsterdam University of Applied Sciences and completed a Masterclass in Sales and Account Management at Erasmus University Rotterdam.