Alok Prasad currently works in Marketing at ITC Limited since August 2023. Prior experience includes serving as Director of Digital Marketing for East, West India, and Nepal, as well as Cluster Digital Marketing Manager at Hyatt Hotels Corporation from May 2021 to July 2023. Alok also worked as Marketing and CRM Lead at LimeTray for a brief period in early 2021, leading a team responsible for CRM and Digital Marketing across India, the Middle East, Europe, and Australia. Earlier roles include Assistant Manager E-Commerce and Management Trainee in Revenue Management and Distribution at Lemon Tree Hotels from August 2016 to January 2021.