Jeffrey Modak

Jeffrey Modak is an experienced manager specializing in digital and analytics projects at ITC Limited since August 2020, where responsibilities include managing digital transformation initiatives for E-commerce and Alternate Channel businesses, as well as coordinating the development of applications and dashboards to enhance trade marketing solutions. Previously, as Key Accounts Manager, Jeffrey cultivated partnerships with national e-commerce accounts, achieving a significant annual gross merchandise value. Early career experience includes a software testing role at Nucleus Software and coordination of training and placement initiatives at the National Institute of Technology Meghalaya. Academically, Jeffrey holds a PGDM-C in Strategic Marketing and Communications from MICA and a Bachelor of Technology in Computer Science and Engineering from NIT Meghalaya.