Ofer Ein Bar is an experienced professional in business development and banking, currently serving as the Vice President of Business Development and Head of Financial Institutions at WAVE BL since February 2021. In addition, Ofer is a mentor at the ITFA Martin Ashurst Trade Finance Mentoring Scheme since April 2022, focusing on guiding others in their professional journeys. Previous roles include Head of Digital Banking Development for the Corporate Division at Bank Hapoalim from October 2016 to December 2019, where Ofer planned and implemented digital transformation strategies for corporate banking. Prior to that, Ofer held key positions at HSBC from December 2000 to September 2016, culminating as Head of Payments and Cash Management, where achievements included winning the "Quest of Excellence" award. Ofer holds an M.B.A. in Business Administration and Management from Ben-Gurion University of the Negev, a Bachelor's degree in Economics from The Hebrew University of Jerusalem, and has also studied Criminology at Bar-Ilan University.
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