James Murphy

James Murphy is an experienced technology professional currently serving as the Director of Technology & Operations for Direct to Consumer at ITV since April 2020, where responsibilities include managing teams that support ITV's Direct to Consumer products like ITVX and BritBox UK. Prior to ITV, James held the position of Head of Technology For Digital at Sainsbury's, focusing on technical strategy and delivery within the company's Food Digital and Group Innovation functions. James also worked at Sky in various roles, including Head of Strategic International Clients and Head of Technology for News and Entertainment, contributing significantly to Sky's Global TV and Digital Group. Earlier experience includes a Senior Consultant position at Accenture’s Media and Entertainment Group and leading technology initiatives at Marenzana Group Inc. James began the career as a freelance Web Application Developer. Educational qualifications include a Bachelor's Degree in Politics from Newcastle University, a Postgraduate Certificate in International Business Practice from the Mountbatten Programme, and a Certificate in Business Management from Nottingham Business School.