Lauren Groves is a marketing professional with extensive experience across various sectors, currently serving as the Head of Marketing, Conversion & Partner at ITV since November 2019. Prior roles at ITV include Senior Marketing Manager for Growth (ITVX) and Senior Marketing Manager for Performance & Partnerships (BritBox). Lauren's earlier career includes positions at Canon (UK) as Channel Marketing Professional, and at Guardian News & Media as Direct Marketing Manager and Direct Marketing Acquisitions Executive. Starting with the Caravan Club as Acquisitions Marketing Executive, experiences also include roles as Quality Service Coordinator and Contact Centre Agent. Lauren began a career in marketing as a Marketing Intern at QIB (UK) in 2010. Academic credentials include a Professional Diploma in Direct and Digital Marketing from The Institute of Direct and Digital Marketing, completed in 2015, along with foundational education at Oxted School from 2004 to 2011.
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