Sam Orford

Sam Orford is an accomplished Sales and Partnerships Manager with extensive experience in developing commercial partnerships and business development across various sectors, including sports, entertainment, and charity. With a tenure at ITV since February 2015, Sam has held several key positions, including Deputy Sales & Partnerships Controller during a maternity cover and Sales Manager. Prior experience includes serving as Commercial Partnerships Manager at Generate Sponsorship from July 2010 to January 2015, along with earlier roles as Sponsorship Sales Consultant and Sponsorship Sales Executive at North One Sport Limited. Sam holds a BA Hons in Business Studies from Nottingham Trent University, completed in 2006.