At IWELL US, we believe beauty should be intentional, inclusive, and clean. Formerly known as Iwell Trade Inc., we’ve evolved into a multi-brand beauty company with a growing presence in over 1K retail stores across the U.S.

Our curated product portfolio includes hair care, skincare, and fragrance essentials made with natural and functional ingredients—designed to nourish from head to soul. Through our brands like Well’s Oil, PerfecX, Akwaaba, IWELL Signature, and BlunTigeR, we’re building a new standard in beauty: culturally conscious, community-rooted, and results-driven.

We serve both B2C and B2B customers, wholesale partnerships, and nationwide retail distribution. With enhanced digital experiences and a passion for ingredient integrity, IWELL US is setting the tone for the future of clean, accessible beauty.

IWELL US

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IWELL US

Org chart

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