Stella Tan

Stella Tan is an accomplished marketing analytics professional with extensive experience in campaign management and digital marketing. Currently serving as a Marketing Analytics Manager at IXL Learning, Stella has previously held positions as a Senior SEM Analyst and SEM Analyst. Prior experience includes a Marketing Specialist role at Student Medicover, where Stella successfully launched integrated marketing campaigns that increased insured numbers by 328% within two years and managed ads across various platforms, achieving a 15% market share in new segments. Stella's background also includes an internship at China Telecom Americas, where marketing automation workflows were designed to enhance conversion rates, as well as a brief internship at Intus Windows focused on social media management and industry engagement. Stella's educational credentials include a Master of Professional Studies in Public Relations and Corporate Communication from Georgetown University and a Bachelor of Arts in English (Translation and Interpretation) from South China Agricultural University.