Tracy Liu

Tracy Liu is currently working as a CRM Campaign Manager at JAM Direct Inc., where Tracy manages the execution of external email programs and campaigns for large enterprise clients. Tracy has experience in marketing, public relations, event sales coordination, and events specialist roles from their previous positions at Accor, Chimera Collective, and SimplyProtein. Tracy holds an Honours Bachelor of Science degree from the University of Toronto, majoring in Psychology, English Literature, and Environment and Behaviour. Tracy is skilled in Salesforce Marketing Cloud, Adobe Campaign, A/B and multivariate testing, HTML/CSS, Javascript, SQL queries, and data governance. Tracy is dedicated to keeping up with the latest trends in digital marketing to continually improve their efforts.