Thai Arizpe is a data-driven marketing professional with over 20 years of experience in the media and enterprise B2B space, focusing on fast-paced, test-and-learn startups. Currently serving as a Strategic Marketing Consultant, Thai provides guidance on marketing plans, go-to-market strategies, and demand generation for clients in various sectors, including SaaS and cybersecurity. Previously, Thai held leadership positions such as Vice President of Global Solutions Marketing at Sitecore and Director of Marketing at Cox Media Group, where they successfully drove marketing strategy and sales support initiatives. Thai is currently pursuing an MBA at San Francisco State University.
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