Muhammad Baibras has extensive experience in the telecommunications and banking industries, with a focus on marketing, channel performance, and business strategy. Currently, Muhammad serves as Head of Channel Performance & Strategy and Head of Business Support at Jazz since September 2022. Prior roles include Head of Segments - Marketing and Senior Manager Commercial Planning & Business Support at Zong CMPak Ltd, where responsibilities included driving revenue growth, developing regional marketing strategies, and overseeing channel development initiatives. Muhammad's earlier experience includes managerial positions at Mobilink focused on sales strategy and analysis, along with an internship in trade marketing at PepsiCo and a tenure as Relationship Manager at Askari Bank Limited. Muhammad holds an MBA in Marketing, Finance, Supply Chain, and General Management, as well as a BSc (Hons) in Economics from Lahore University of Management Sciences.
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