Will Aitken

Will Aitken is a seasoned professional in B2B sales and leadership, currently serving as the Chief Vice Directing President of Managing Things at WillAitken.com, where offerings include training, coaching, and courses for sales teams. In addition, Will co-founded Sales Feed, a media company that creates engaging content to support sellers, and hosts Sell Better's daily sales shows. Previous roles include Head of Social at Lavender and Head of Content and Evangelist at Sales Feed, along with experience as a Senior Account Executive at Proposify and an Account Executive at HR.com. Will Aitken holds a Bachelor of Arts in International Events Management from the University of Brighton and has a background that includes a unique bartending role at Greene King for SEO purposes.