Dave Williams

Dave Williams is an accomplished retail leader with over 25 years of experience in the industry. Currently serving as the Head of Retail at JD Sports Fashion, they leverage their extensive background to enhance store performance and drive profitability. Previously, Dave held the role of Retail Director at FOOTASYLUM, managing operations and strategy for over 60 stores across the UK. They also served as Managing Director at Pentland Brands - FITCO, leading growth initiatives for fitness and lifestyle brands. Throughout their career, Dave has demonstrated a commitment to exceptional customer service and team development.