James Atkinson is an experienced professional in data and operations management, currently serving as the Head of Data & IT at Online Home Shop and the Head of Ecommerce & Operations for Equestrian at JD Sports Fashion plc since November 2020. As a member of the Outdoor Leadership Team at JD Sports, James oversees a division comprising 4,000 employees and reports directly to the CEO. Prior to this, James co-founded Naylors, evolving it into a market-leading retailer, and held the role of IT & Operations Manager at FOOTASYLUM, contributing significantly to the company's growth. James holds a Master of Engineering degree from Durham University.
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