John Kelly

John Kelly is an experienced professional in data analysis and ecommerce trading, currently serving as the Group Data & Infrastructure Lead and Group Senior Analytics Manager at JD Sports Fashion since July 2022. Prior to this role, John held the position of Ecommerce Trading Analytics Manager at Missguided from July 2020 to July 2022, and worked as a Commercial Analyst at Booking.com from April 2019 to July 2020. Additionally, John has extensive experience at N Brown Group, where responsibilities included Analytical Business Partner and various managerial roles in commercial analysis. Early career roles included positions at The Hut Group and Asda, focusing on commercial analysis, merchandising, and merchandise planning. John holds a 2:1 BSc (Hons) degree in Geography from The University of Salford.