Lee Carter is an award-winning senior marketing leader currently serving as the Group Head of Affiliates at JD Sports. They previously held positions such as Affiliate Marketing & Partnerships Lead at Otrium and Digital Marketing Acquisition Manager at PrettyLittleThing.com, where they demonstrated expertise in driving growth through data-driven strategies and managing substantial marketing budgets. Early in their career, Lee worked as an Insights Analyst at Co-op and Coca-Cola European Partners, analyzing logistics and sales data to provide actionable insights. Their diverse experience reflects a strong background in digital marketing, data analysis, and strategic partnership management.
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