Laura Balcombe is an experienced professional in the travel and tourism industry, currently serving as General Manager of Product Innovation & Development at Jet2.com and Jet2holidays since July 2023. Laura's prior experience at JET2HOLIDAYS LIMITED spanned nearly a decade, where roles included Product Manager, Senior Product Executive, and Product Executive. Earlier in the career, Laura worked as a Product Assistant at TUI UK, focusing on various destinations including Mainland Spain and Portugal, and was responsible for pricing, hotel promotions, strategic planning, and quality monitoring. Laura holds a BA in International Tourism Management from Leeds Beckett University and A levels in Sociology, History, and Travel and Tourism from Queen Elizabeth 6th Form College.
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