Tom Rowland is a Senior Web Analyst with over ten years of experience in digital media across web and app platforms. Having worked in various industries on both the client and agency side, Tom specializes in analytical tools such as Google Analytics, Adobe Analytics, and Adjust. They hold GA4 and GA certifications and are advanced in Google Tag Manager and data layer implementation. Tom previously served as a Junior Web Analyst at boohoo.com, an Analytics Executive at iProspect, and a Senior Digital Analyst at thinkmoney. Currently, Tom is a Senior Web Analyst at Jet2.com and Jet2holidays. Tom earned a Bachelor of Arts in Film and Media from The Manchester Metropolitan University.
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