Sidharth Jeevan is currently the Associate Director of Analytics and Insights at JioStar, focusing on sports. They previously served as the Manager of Research and Insights at Viacom18 Sports and held various roles in market research and consumer insights across leading media companies, including Zee Entertainment and TAM Media Research. Sidharth obtained an MBA in Marketing from N.L. Dalmia Institute of Management Studies and Research and a B.Tech in Electrical and Electronics Engineering from S.V.N.I.T.
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