Ashley B.

Ashley B. is an experienced professional in web merchandising and eCommerce, currently serving as the Manager of Web Merchandising at J. Jill since February 2017. Prior to this role, Ashley held the position of eCommerce Merchandising & Content Manager at Gemvara, where responsibilities included directing merchandising strategies, managing email marketing initiatives, and optimizing user experience through site metrics analysis. Ashley's prior experience includes serving as an eCommerce Merchandiser for Sperry Top-Sider, focusing on revenue growth and content planning, as well as event production roles at Rue La La, overseeing a high volume of events and enhancing operational efficiency. Ashley holds a Bachelor of Science degree in Business Marketing from Fitchburg State University.