HC

Hannah C.

Marketing Operations & Analytics Lead

Hannah C. is a seasoned marketing operations professional with extensive experience in optimizing processes, data analysis, and driving revenue growth across various industries. Currently serving as the Marketing Operations & Analytics Lead at Forma, responsibilities include refining lead-to-revenue processes and conducting detailed performance analysis using HubSpot and Salesforce. Previously, Hannah held the position of Senior Marketing Operations Manager at Doodle AG, where efforts focused on delivering personalized customer experiences and enhancing marketing automation. Additional roles include Website Designer & Email Marketing Manager at windeln.de SE, where email marketing strategies led to a significant reduction in churn rate, as well as experience in business development and overseas sales. Hannah holds a Bachelor's degree in Engineering/Industrial Management and completed a training program in iOS development, demonstrating a strong technical foundation alongside marketing expertise.

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