Arthur Morris

A graduate of Sports & Exercise Science, Arthur joined the software industry as a training & support agent for a small family-owned business that was dominating the UK Leisure market in the 90’s. He progressed by fulfilling many of the disciplines you find in software companies as well as founding two of his own; selling one and losing the other. He has also survived and flourished through three acquisitions and gathered the accolades and scars of learning and leading in small and large software organizations.

In 2018 Arthur joined the advisory boards of the ODI OpenActive initiative (openactive.io) and UK Actives’ Active Labs programme (activelab.co) to help facilitate the acceleration of innovation in the FIT-TECH sector. Somehow he also finds time coach and manage local grassroots football!