Peter Lytle is currently the Senior Sales Director for North America at JOOLA, a position they have held since 2025. Previously, they gained extensive experience in sales, serving as the National Sales Manager at Warrior Sports by New Balance Shoe Company from 2022 to 2025, along with roles such as Regional Sales Manager and National Team Sales Manager. Earlier in their career, Peter worked as a Business Manager at OUCH Sports Medicine from 2010 to 2011. They hold a Bachelor of Science in Business Administration from the University of Mary Washington and a Master of Professional Studies in Sports Industry Management from Georgetown University.
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