Laura Wusthoff

Laura Wusthoff is a seasoned media professional with extensive experience in performance media, having held critical leadership positions since 2006. As the Director of Performance Media at Joybird since May 2022, Laura oversees strategic media initiatives. Prior roles include Senior Director of Media at 85SIXTY, where Laura led multi-channel strategies, addressed pandemic-related business challenges, and established KPI frameworks for client growth. Previous positions include Media Director at BVA Co, Director of Client Strategy at Katana Media, and various roles at Internet Marketing Inc., The A-Team Media, and The Magna Group, where Laura managed digital marketing campaigns, media strategies, and client relationships. Laura holds a BA in Journalism and Media Studies from Rutgers University.