Alex S.

Alex S. is a seasoned product manager and technology director with extensive experience in digital platforms, user experience strategy, and innovative technology integration. Currently at JTI as a Product Manager, Alex leads user experience initiatives aligned with business goals while managing the development of a brand-agnostic digital platform. Previous roles include Director of Technology at Demodern, where Alex streamlined delivery of 3D interactive experiences, and Digital Creative Director at Rauxa, focusing on AI-driven email marketing. Alex's background also encompasses leadership positions at DDB & Tribal Worldwide, Brigade Marketing, and Leo Burnett, highlighting a strong proficiency in developing digital strategies, overseeing technology projects, and collaborating across creative and technical teams. Academic qualifications include a Bachelor of Science in Industrial Engineering and a Master of Computer Applications.