Audrone Andreikiene

Audrone Andreikiene has extensive experience in brand management and marketing, having worked in various roles at companies such as JTI, Kruzas NCD, and Fragrances International. Currently serving as the People & Culture Director Baltics at JTI, Audrone also holds the position of Reduced Risk Products Lead and Head of Marketing for the Baltic markets. With a Bachelor's degree in business management and a background in leading successful brand initiatives, Audrone has a proven track record of driving growth and building brand equity in the tobacco industry.