Paul Addy is a seasoned professional in digital technology and design, currently serving as the Business Technology Services Director at JTI (Japan Tobacco International) since June 2009. In this role, Paul acts as a digital and technology advisor, managing IT projects and facilitating digital transformation to support business objectives. Previous positions at JTI include Agile Operations Manager for Global Corporate Communications and R&D Change & Communication Manager, where Paul led strategic change initiatives. With a strong background in digital and graphical interface design gained through entrepreneurial efforts at Nanooba and roles at prominent companies like e-InBusiness and Grass Roots BDR, Paul is adept at aligning technology with business needs. Paul holds a Certificate in Disruptive Strategy from Harvard Business School Online and degrees in Graphic Design and Typographic Design from De Montfort University and West Herts College, respectively.
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