Ruben Bel is a tech-savvy Global Customs and Excise Manager currently at JTI (Japan Tobacco International), where they manage global customs projects and advise on customs, excise, and supply chain matters. With experience at Baker & McKenzie, EY, and PwC, they have developed expertise in customs advisory across the EU, US, and Australia. Ruben holds multiple qualifications in Tax Law and specializes in indirect taxes, EU customs law, and trade compliance.
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