Riju Mathew

Riju Mathew has over 20 years of experience in digital marketing and management across various industries. Currently serving as Lead Account Manager in Digital Marketing at JustAnswer since September 2020, Riju previously held the position of Manager - Digital Marketing at UNICEF India. Riju's early career includes founding and leading Craftsmen Creations, providing digital marketing services to SMBs, and a senior management role at Medanta - The Medicity Hospital, where a digital marketing team was built from the ground up. Riju also has extensive experience from Google, progressing from Account Associate to Team Lead in AdWords, focusing on performance marketing and operational efficiency. Educational qualifications include a Master's degree in Communication from Indira Gandhi National Open University, a Post Graduate Diploma in International Business Strategy from the Indian Institute of Foreign Trade, and a BA (Hons) in English from Delhi University.