JustFA - More than a platform
Debbie Dry is a seasoned professional in the financial services sector, currently serving as Acquisition Director at Loyal North Plc and Head of Business Development at JustFA since February 2021. With a focus on supporting IFA businesses and enhancing client services, Debbie has held notable roles at Walker Davies Ltd as Non Executive Director and at Discover Financial Group (Holdings) Ltd as Director. Previous experience includes Directorships at Wealth Holdings Ltd and Succession Advisory Services Ltd, focusing on mergers, acquisitions, and integration in the wealth management space. Debbie's career began in 2004 at Bluefin Wealth Management, and the educational background includes Pate's Grammar School.
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JustFA - More than a platform
JustFA is a comprehensive advice & investment platform. With JustFA, financial advisory firms in the UK can add online sales and servicing channels to become hybrid advisers and widen their customer base, improve efficiency and, ultimately, increase the longevity and value of the business. JustFA combines proprietary technology forstreamlined digital workflow with custody and investment management. We designed the technology to address the tremendous impact of intergenerational change on the sector and rapid growth of platforms’ assets, thereby targeting the £2 trillion market opportunity.The team brings together individuals with vast experience in investment management, enterprise-level software development, financial advice and investment platform services, from companies such as JPMorgan, Credit Agricole, Succession Wealth, UBS, Credit Suisse, Vodafone, IRESS and several start-ups.