Ane U. is an experienced professional in strategic marketing and consultancy, currently serving as an Engagement Manager at KAE since August 2016, specializing in pricing, market sizing, segmentation, acquisition, retention, and go-to-market strategies across various industries. Previous roles include Senior Consultant, Consultant, and Associate Consultant at KAE, as well as participation in an Executive Development Programme at Grupo Piñero. Ane U. has also held positions at Fagor Arrasate S. Coop. as Asia Purchasing Platform Manager, Fagor America as Commercial Assistance for the USA and Latin America, and the Spanish Chamber of Commerce in Taiwan as Foreign Trade Advisor. Notable early career experience includes coordinating the Export Department at Patés Zubia, S.L. Educational background includes a Master's degree in International Business Management from ICEX-CECO, a degree in Mandarin Chinese from Chinese Culture University, and a Bachelor's degree in Business Management from Mondragon Unibertsitatea.
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