Danielle Byrd is a seasoned Strategy & Insights Professional with over 20 years of experience in the sports industry. Currently serving as Senior Vice President at MarketCast, Danielle specializes in tech, platforms, and partnerships, leveraging a comprehensive database of historical norms and benchmarks to drive successful marketing strategies. Previously, Danielle held various positions, including Regional Business Development Manager at American Technologies and Graduate Assistant at the University of Massachusetts Amherst, while also serving as Inter Club Council President at Pepperdine University. Danielle earned a BA in Integrated Marketing and Communication from Pepperdine University, alongside an MBA and an MS in Sport Management from the Isenberg School of Management at UMass Amherst.
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