Fernando Samara

Fernando Samara is a Global Client Director at Kantar, where they lead and grow large, complex partnerships, achieving a +23% year-over-year growth rate. With over 20 years of experience in brand building and digital marketing, they have previously held roles at Meta, where they managed the largest Global Account in the CPG vertical in EMEA, influencing strategy for major advertisers. Fernando's extensive background includes positions at Havas and Euro RSCG, where they contributed to agency growth and managed key accounts. They are recognized for their leadership and dedication, collaborating with forward-thinking organizations to drive brand success.