Michael Willems is an accomplished Associate Director of Technical Solutions at Kantar, with over a decade of experience in the field of market research. Since August 2011, Michael has been a senior member of a global Technical Strategy and Solutions team, focusing on developing and implementing solutions using the IBM SPSS Data Collection platform. Prior to Kantar, Michael held key roles at DBM Consultants and WNS Global Services, managing online operations, data processing teams, and providing technical support for market research software. Michael's career began at Millward Brown, where a strong foundation in data analysis and processing was established.
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