Sarah Morrell

Sarah Morrell is a Senior Client Lead at Kantar, where they have been employed since 2019. Previously, they held various positions at Millward Brown, including Account Director, since 2005, and worked as a Research Manager at Bacardi in 2003-2004. Sarah gained extensive experience in consumer understanding research during their tenure at Research International from 1999 to 2005, progressing from Trainee Executive to Account Director. They hold a BA in Arts from the University of Cambridge and an MA in International Relations from The University of Sheffield.